In 1987, John and Kerry Lekas, proprietors of the Sgt. Pepperoni Pizza Restaurant in Kirkland, and the Lac St. Louis Soccer Association started raising funds for the Sian Bradwell Fund (SBF) through sales of a coupon booklet. It was the start of a long friendship. Years later, they came up with the idea of allowing local sports organisations to take ice from their ice machine in return for a small donation to the SBF. Many small donations added up to a big annual donation!